Post Show Report
PART1. Exhibition Profile
|Exhibition||Taiwan International Tea, Coffee & Wine Expo
Taiwan International Food Industry Show
|Date||Nov.19(Fri.)-22(Mon.), 2021 10:00-18:00|
|Venue||Taipei Nangang Exhibition Center, Hall 1, 1F & 4F|
|Organizers||Taiwan Tea Manufacturer's Association
Taiwan Coffee Association
Chan Chao International Co., Ltd.
(2) Onsite Ticket：
Regular Tickets NT$200, Concession Tickets NT$100
i. Exhibitor's Report
The Expo including 656 exhibitors and 1,647 booths in 2021. Among them, there are overseas exhibitors from Central and South America which are major places for coffee production.
ii. Visitors’ Report
The trade hall draw close to many crucial buyers, most are Traders, Equipment, and Food Manufacturers. Among them, there are 109 overseas buyers from Japan, Korea, Canada, China, etc.
PART3. Remarkable Event
i. 2021 Taiwan Barista Creative Beverage Competition
2021 Taiwan Barista Creative Beverage Competition held on Nov. 19-20. Which invited 10 Baristas to show their creativity. The winner of the competition is Chen, Yin-Sheng(Simple Kaffa Coffee Ltd.).
ii. 2021 Taiwan Latte Art & World Brewers Cup Champion Show
The organizer had invited 5 Taiwan Latte Art Champions and the World Brewers Cup Champion to showcase their brilliant coffee skills. The lineup was Lin, Shao-Sing (2020 Taiwan Latte Art Championship- Champion), Chiu, Siang-An (2018 Taiwan Latte Art Championship- Champion), Hsieh, Yi-Chen (2020 Taiwan Latte Art Invitational Cup- Champion), Chen, Hao-Yuan (2019 Taiwan Latte Art Championship- Champion), Zheng, Zhi-Yuan (2016 & 2017 Taiwan Latte Art Championship- Champion), and Chad Wang (2017 World Brewers Cup Champion).
iii. 4th Taiwan Coffee Month
Continuing the success of the 3rd Taiwan Coffee Month, we dedicated the coffee makers in Taiwan, creating an exclusive celebration. The series event lasted more than a month (Oct. 1- Nov. 30), and it had well-promoted coffee lovers to gain insight into Taiwan’s Café.
iv. Café Hall of Fame
Continuing the spirit of Promoting coffee all over Taiwan, in 2021 we had invited a total of 16 cafes from Taipei, Taichung, Tainan, Kaohsiung, Hualien, etc. With 11 counties and cities Cross Taiwan, covering the largest area ever in the event, and well-promoted coffee lovers to gain insight into Taiwan’s Café.
v. Formosa Tea House
The Formosa Tea House has been a popular event for the Tea Expo for many years. Many professional tea masters from Taiwan brewed and served traditional tea in modern ways during their performances. The event attracted many tea enthusiasts to explore the art of making and tasting tea at the Tea Art House.
PART4. Advertising Report
i. Media Posts
In the course of the expo, there are about 100+ posts of mainstream media on TV, newspaper, and the internet.
ii. Website & Facebook
The Official Website and Facebook Fan page of Taiwan FOOD & BEVERAGE Series created over a million page views in 2021. The series promotion on the Official Website and Facebook Fan page wins a lot of attention before and during the Taiwan FOOD & BEVERAGE Series exhibition and maximizes the exposure of the Taiwan FOOD & BEVERAGE Series exhibition.