CLR presents “Your Own Hero” concept at in-cosmetics global

We happily announce the launch of our new concept “Your Own Hero – don’t let skin issues stop you!” for in-cosmetics global.

On the occasion of the Olympic Games in Paris, the world of sports is claiming the spotlight. For consumers, who have had an increasingly holistic understanding of health and wellbeing for years, sports also play an important role in everyday life. Physical activity is undeniably beneficial for our health and has many positive effects on our bodies. Furthermore, exercise not only reduces stress but also enhances our general wellbeing.

But there are many reasons why our mental strength suffers – from stress to the pressure to meet expectations. Skin problems can also have a negative impact on our psyche. For athletes, whose bodies are subjected to intense physical activity and environmental stressors, skin issues can exacerbate feelings of self-consciousness and insecurity. The visibility of skin conditions, particularly in sports that require exposure of the body, can amplify the pressure to conform to societal standards of beauty and perfection.

At CLR, we take this issue very seriously and have the consumer in mind right from the start of the development of their active ingredients. With all tour expertise, we create active ingredients that are highly effective, sustainable, safe and relevant to the consumer. With this approach, we aim to help people all over the world to feel comfortable in their skin. As part of the concept, we will present five innovative formulations that combine proven efficacy and mental wellbeing to help consumers find inner strength.